Q. I’m editing a report that frequently uses the phrase “be intentional about,” as in “the program is now intentional about [providing a certain service].” This seems awkward, but I’m not sure why. It also seems vague. I could use a second opinion.
A. Most jargon words and trendy phrases sound awkward and vague to those who aren’t soaked in that culture. It may begin to look better by the time you’re done editing. If the phrase is overused, of course, you could point that out and ask whether the writer was being intentional about it or would mind eliminating a few.